Nintendo Dislikes Justin Bieber

Along with most of the internet.

Whether you’re a screaming fan-girl or a person hell-bent on seeing the boy get squished by Cthulhu, you cannot deny the 16-year-old singer has made a significant impact on today’s pop-culture.

Hoping to capitalize on his success, Mr. Bieber wanted a 15 second spot of the Super Mario Bros. theme to be featured in his upcoming movie Never Say Never. Nintendo however, flatly rejected any possibility of that happening to which movie director, Jon Chu, lamented on his Twitter:

aw C’mon Nintendo! Y won’t u let us use the Mario theme for 15 secs in the @Justinbieber movie…talk about free advertising passed up. Oops

That or Nintendo simply did not wish to associate themselves with one of the most popular women on the internet.