Nvidia 4 series prices are fake

Some of the prices popping up online are not legitimate. This is actually a good thing considering that the 480 was priced at a crazy $650.

NVIDIA and our launch partners have not released pricing or pre-order information yet. Any Web sites claiming to be taking pre-orders should not be considered legitimate.

However, keep in mind that the cards still may be around those prices when they are released. Currently there just isn’t a lot of solid information regarding this matter.

Source: firingsquad.com