Another digital distribution platform to compete with Steam. Perhaps building onto their already existing EA Store, Electronic Arts intends to compete directly with Valve’s Steam service by connecting all of its titles together in a nice, socially-workable, platform.
Designed specifically for PC, the application features a game store holding 150 game titles as well as an achievement system that tracks gameplay milestones. Plans for cross-platform functionality are in the works however. No information yet on how this will affect the availability of EA titles on Steam.
The Wall Street Journal